Area Sales Manager
- Field: Consulting
- Deadline: 2026-03-31 01:03
- Manchester, England, United Kingdom
If you're ready to join a high-growth PPE leader that is deeply invested in its people, its products, and its future, this is an opportunity to take real ownership of a major territory - and play a visible role in the next chapter of a global organisation that is scaling with purpose.
The Opportunity
We are partnering with a leading PPE innovator with an established footprint across the UK and an ambitious trajectory for continued expansion. Known for performance-led design, and long-standing distributor partnerships, this is a business that cuts through in a crowded safety market - delivering solutions that protect people, perform in the real world, and set new standards across the sector.
This company is now entering an exciting new phase of growth. With a clear vision to strengthen market presence and accelerate distributor-led sales performance, they are now seeking a dynamic, hungry, and driven Area Sales Manager to join their ambitious UK sales team.
This is a field-based role covering the North of England and parts of Wales, offering real autonomy, strong internal support, and the opportunity to make a visible impact within a forward-thinking organisation that is scaling fast and continuing to raise the bar in PPE.
If you thrive in fast-paced, growth-focused environments and want to represent a brand that genuinely leads from the front, this could be the opportunity you've been looking for.
Your Role
As Area Sales Manager, you will take full ownership of your region - driving revenue growth through strategic distributor partnerships, new business development, and strong end-user engagement.
You'll represent a trusted premium brand in the market, building lasting relationships and positioning the organisation as the safety partner of choice across your territory.
Your region will be defined by agreed postcodes across the North of England and parts of Wales:
(LN, DN, S, SK, CW, CH, LL, WA, L, WN, M, BL, OL, HX, HD, WF, LS, HU, YO, HG, BD, BB, PR, FY, LA, DL, TS, DH, SR, NE, CA)
Your Key Responsibilities
Strategic Distributor Development
Build high-impact relationships with distributor partners and their sales teams
Deliver agreed regional growth plans with key accounts
Drive cross-selling and upselling across core and must-win product ranges
Increase distributor engagement, volume, and long-term value
Be responsible for Key Accounts valuing 2-3 million
Territory Growth & Market Presence
Deliver regular face-to-face product training, Lunch & Learns, and networking activity
Identify and activate untapped distributor opportunities and high-potential end users
Organise and lead glove audits, customer visits, and prospect meetings
New Business & Pipeline Acceleration
Proactively convert opportunities generated through marketing and self-driven activity
Maintain a relentless focus on pipeline build, deal progression, and conversion
Win new end-user business through your distributor network, developing trusted tri-party relationships
Collaboration & Brand Leadership
Support regional events including Safety Days, BOTG activity, and Toolbox Talks
Champion the company's values - trusted, pioneering, collaborative
Attend Head Office in Alton: 3 days during your first week, 1 day per week for the first 2 months, Bi-weekly for week 3Requirements
You'll be commercially sharp, ambitious, and motivated by delivering results. You know how to build relationships that last, and you thrive in autonomous, high-growth sales environments.
Key attributes include:
Sales-driven, competitive, and motivated to exceed targets
Strong commercial and financial awareness
Natural relationship builder with excellent account management capability
Confident communicator and presenter at all levels
Persuasive, adaptable, and comfortable negotiating
Highly organised, proactive, and self-directed
Tech-savvy with CRM systems and Microsoft tools
Professional, credible, and aligned with a premium brand
Willing to travel regularly and stay overnight when requiredBenefits
Your Package & Benefits
Rather than a standard commission model, this role offers a robust salary and a generous profit-share bonus paid quarterly, on track for 10%+ salary. With the company's impressive ongoing growth, this structure provides significant earning potential and a compelling package for high-performing sales professionals.
Salary: £55,000 - £60,000
Company-wide bonus scheme
Employer pension contribution of 4%
21 days annual leave, plus 8 bank holidays, birthday leave, and a charity day
Death in service benefit
Company car, laptop, and phone provided
Sick pay allowance (5 paid days per year)
Specsavers eye test + £50 glasses voucher
Strong investment in training and long-term development
Monthly staff lunch provided
Free parking & EV charging available
This is more than a sales role - it's a chance to join a business that backs its people, delivers market-leading solutions, and is building something ambitious in the UK safety space. If you want autonomy, momentum, and the platform to make your mark, we'd love to hear from you
